The current pullback in the precious metals sector is a buying opportunity. Since trading at a closing high of $2,064 an ounce on August 6, gold bullion has declined 8.34% as of this writing.1 Gold mining shares have followed suit, declining 9.26% since the August high. It is possible that gold and related mining shares could continue to chop sideways to lower until the U.S. presidential election results are known and even into yearend as the implications are sorted out. Whatever the electoral outcome, the path towards monetary debasement is bipartisan. It is crucial for investors to focus on the long-term trend and to avoid the distractions of short-term timing considerations.
The role of social media in business marketing has been steadily growing. These days, you will have a hard time finding a business without a Twitter, Facebook, or Instagram account, with good reason. Social media is a quick, easy, and relevant way for companies to get their names and content out there. But, using social media to market a business can get time-consuming. A lot of the time, many small companies cannot dedicate the time and staff to maintaining an effective social media marketing plan. Social media marketing involves regular posts and updates as well as regular monitoring of customer participation.